Scientists agree: chocolate makes you happy! ‘Ananda’, means ‘ecstasy’ in Sanskrit and Pali, and is a Buddhist term coined millennia ago, when cacao only still made the Amazon Indians, the Mayans and Aztecs happy. By now, cacao’s benefits are well-known worldwide. About fifty grams of dark chocolate every day is recommended for your health, in large part due to its happiness-producing particles, so-called ‘Anandamides’.
Of course it’s also the sublime taste of the premium Ecuadorian cacao which gets you a step closer to the blissful state of ‘Ananda’. But we don’t want to just make consumers happy. Producers should be happy too! So we buy the cacao at Fair Trade prices, and have the bar Produced start to finish In Country of Origin, thus generating extra jobs for processors in the South.
Finally, the Earth is happy as well with Ananda Chocolate: the ingredients are organic, and we can boast to have just about the most environmentally friendly packaging one can imagine: a box made from trees that are managed responsibly under the PEFC standards; we print with vegetable-based i..